Be — don't try to become. 

Osho

Be the change that you wish to see in the world.

Mahatma Gandhi

True change is within.
Leave the outside as it is. 

Dalai Lama XIV

They always say time changes things, but you actually have to change them yourself. 

Andy Warhol​

Change will not come if we wait for some other person or some other time. We are the ones we've been waiting for. We are the change that we seek. 

Barack Obama

Everyone thinks of changing the world,
but no one thinks of changing himself.

Leo Tolstoy
Product With Purpose
Design In Action
Words On Pictures

SOCIALLY

CONSCIOUS

DESIGN

DESIGN FOR BRANDS

WITH A PURPOSE

UNDESIGNIT is the destination for purpose-driven, non-profit and for-profit brands alike that seek bespoke creative design to help support worthwhile causes.

UNDESIGNIT is the brainchild of award-winning Eastern-European designer ELLA TSURKANU. Having delivered ground-breaking design solutions for pioneering concerns in the genomic and biosciences industries for many years, Tsurkanu has founded UNDESIGNIT to provide thought-provoking, creative solutions that take on global issues of cultural, political, economic, and environmental significance by deconstructing, revealing, and “un-designing” the status quo to effect positive change.

As a corporate social responsibility initiative, UNDESIGNIT launched instagram blog VÉG-A-PORTÉR dedicated to topics like fast fashion, sustainability, and the ethical appeal. The objective is to both build awareness and find balance between cruelty-free and eco-friendly living.

UNDESIGNIT is also working on launching a fine jewelry brand TSURKANU to raise funds to help save endangered wildlife. Designed and crafted in America, each piece in the collection will support a specific charity that inspired its creation.